The main function of virtual reality is the immersive experience. When we are in a simulated environment, we will be touched as if we are there. When the picture and sound are perfectly integrated, we will feel that we are truly in virtual reality.
Big Three plus code virtual reality technology to create the ultimate VR immersive experience
Virtual reality allows people to experience unprecedented real feelings without leaving their homes, but it must be built on high-definition quality. To this end, a large number of virtual reality videos are working hard to achieve an immersive experience, but many current virtual reality devices cannot achieve this goal. Recently, several major industry giants are also adding VR to try to provide users with a perfect immersive experience.
Intel: Acquired VOKE to lead the immersive viewing experience
On the 3rd of this month, Intel announced the acquisition of a new startup VOKE, which is an immersive sports video broadcast. VOKE will broadcast the US NBA game and the India Kabadi Championships this year with VR technology, and Intel said that it is VOKE technology. Talent and existing business scale, after the acquisition, VOKE will join the sports department established by Intel recently.
The core product of VOKE is a technology called TrueVR. With a special 360-degree and two-lens stereo camera, you can capture real-time and deep-depth images, allowing users to be in the first row of the stadium/exhibition. Really immersive; come back, it also has powerful software to transfer images to different devices, including computers, lithographs, mobile phones, and VR headsets; and it's also a convenient format for streaming, making it easy to produce VR imaging solutions. Integrated into existing TV broadcast channels.
For Intel, which is heavily involved in sports broadcasts recently, VOKE's products can greatly help Intel's development of sports broadcast solutions. James Carwana, general manager of IntelSportsGroup, mentioned in the statement that VOKE technology allows fans to sit on the scene without leaving the living room.
IMAX: Making new high-quality, immersive VR content
On November 11, IMAX CorporaTIon and IMAX China Holdings jointly announced that the two companies have completed the first phase of the VR fund's $50 million fundraising. Funded by IMAX and other strategic investors, the fund will support the production of at least 25 interactive VR experiences in the next three years. This content applies to all VR platforms, including the IMAXVR Experience Center.
At the same time, IMAX also said it will develop a series of high-end interactive content that allows users to watch, feel, move and entertain in a new world with super immersion and realistic experience. The company has entered an in-depth discussion with a number of content developers, including Hollywood filmmakers and game publishers, and plans to use cinema-level virtual reality cameras that are currently being developed in collaboration with Google in some projects.
IMAX Chief Business Development Officer Robert Liszt added: "In combination with the advantages of VR technology, the establishment of this fund is a key step in ensuring more high-quality content into various VR platforms including the IMAXVR Experience Center. We are very happy This fund is favored by these well-known investors. We look forward to bringing together a new generation of highly differentiated and immersive VR content experiences for global users."
Qualcomm: Join Tencent to bring a new immersive experience
Recently, Qualcomm Wireless Communications Technology (China) Co., Ltd. announced a strategic partnership with Tencent's interactive entertainment business to identify and build leading immersive mobile user experiences in the gaming and entertainment arena. It is reported that the two sides will jointly establish a joint innovation center in China to bring together the advantages of both sides and bring consumers the latest immersive experience.
Wang Rui'an, vice president of business development at Qualcomm China, said: "With the acceleration of virtual reality and augmented reality deployment, mobile technology has many obvious advantages, such as allowing consumers to fully enjoy the wireless virtual way wherever they are. Its immersive content, large-scale user base, superior development tools, and top-of-the-line Opteron 800 series mobile processor platforms with high performance and low power consumption to accelerate next-generation virtual reality and augmented reality applications. Leverage the technology and R&D expertise of both parties to enable collaboration between Qualcomm and Tencent to accelerate the development of these new applications, games and experiences."
It is reported that the joint innovation center jointly created by Qualcomm and Tencent will try to use the new technology provided by Qualcomm in future qualified projects, and at the same time, it can get technical and service support faster and more directly. Tencent, China's top game content provider, and Qualcomm, the global leader in mobile processor, will bring cutting-edge applications and games to consumers, allowing consumers to fully enjoy the latest immersions driven by global virtual reality and augmented reality terminals. Experience.
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