LeTV launched the Levision large-screen purchase, with four core advantages of video, scene, ecology, and platform.
1, video - high quality, real, interactive strong
2, scene-based - smart and efficient, simple and convenient, efficient and private
3, ecological - rich services, ecological benefits
4, platform - complete service, quality experience
As the world's first home-style large-screen eco-shopping platform, LeTV can effectively enhance the big-screen shopping experience and win more young users. It is reported that the official version of LeTV's big screen will shine in June this year.
Le Shizhi, Vice President of New Marketing Communications, Renjian recalled the development process of LeTV over the past three years and its impact on the industry. He said LeTV as a unique ecological television, not a TV, but a set of open closed-loop large-screen Internet ecosystem built through the vertical integration of the industrial chain and cross-industrial value chain reconstruction. Through cross-border innovation, eco-operation, and constantly create a unique product experience and higher user value. LeTV reconstructed the television value, super TV became LeTV's largest mobile terminal platform, will increase the happiness of the big screen commercialization, while super TV is also the TV industry's most operational value of the platform. Super TV's multi-profit model can truly go to brand premiums and hardware premiums, allowing users to pay only for core value, allowing television to enter the era of ecological consumption from the hardware premium era.
As the world’s first eco-level partner for LeTV’s large screen purchase, Yao Liangsong, chairman of Europa Group, participated in the conference. He said, "In essence, the living room shopping scene created by LeTV is very close in concept to the large home furnishing and informationization strategies proposed by Europa, and they are all aimed at giving consumers a better consumer experience."
It is reported that the concept of "Super Love +" has three meanings. "Super" celebrates the third anniversary of the release of LeTV Super TV; "Love" refers specifically to the European School's proprietary charity project Ai Family Plan; "+" stands for Europa Whole Cabinet. The "Cabinet +" concept was proposed to satisfy consumers' one-stop customization of home dreams. "Super Love +" combines technology, products and consumers' emotional appeal. It will not only bring more convenient and comfortable home experiences to many household products consumers, but also transform the entire home industry. New initiatives.
In addition, LeTV Intelligent Terminal Research Institute will jointly market CCTV Market Research Co., Ltd. to jointly publish the LeTV Super TV Big Screen Ecological Development Research Report to create ecological service standards, lead the industry, and continue to create new value for users.
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