Analysis of current status of domestic automotive electronics market and future trends

Former DataEye released the 2015 China passenger car market report and analyzed the passenger car market in the first quarter of 2016. The report pointed out that the growth rate of the auto industry in 2016 is expected to reach more than 6%, but if the stimulus policy exits in 2017, the growth rate of the auto industry is expected to slow down significantly.

In terms of new energy vehicles, the report mentioned that the favorable policies for new energy vehicles continue to play an important role in the sustained and rapid development of the industry. In the future, the proportion of new energy vehicles will gradually increase. On the whole, the development potential of new energy vehicles will continue to erupt in the future, and with the acceleration of infrastructure construction and the breakthrough of core technologies such as batteries, the market demand for new energy vehicles will be further released.

The following is a specific report:

First, the overall situation of the car market

1.1 China's auto market sales trend

In 2015, China's auto sales reached 24.6 million units, becoming the world's largest auto market for the eighth consecutive year. The overall auto industry has entered a period of steady growth, and the market has shifted from a product-driven seller market to a consumer-oriented buyer market. In addition, recently supported by the purchase tax deduction policy for passenger cars of 1.6 liters and below, the industry growth rate has rebounded and is expected to reach more than 6% in 2016. However, if the stimulus policy exits in 2017, the growth rate of the auto industry is expected to slow down significantly.

Analysis of current status of domestic automotive electronics market and future trends

1.2 China's car ownership trend

China has become the world's largest auto producer for many years, and China's auto ownership has shown a rising trend. In 2011, China’s car ownership exceeded 100 million vehicles for the first time, minus scrapped vehicles, and the annual net increase in car ownership exceeded 15 million. It can be predicted that in the next five years, the aftermarket of used cars, auto e-commerce, auto finance, etc. will become a hot spot for the market.

Analysis of current status of domestic automotive electronics market and future trends

1.3 China's passenger car market trend

Stimulated by the purchase tax halving policy, the sales volume of China's passenger car market in 2015 was from low to high. In 2015, the sales volume of passenger cars reached 21.139 million, and the annual sales growth rate reached 7.3%, compared with the growth rate in 2014. Some decline. However, in 2016, the country hopes that economic growth will expand consumption, and the driving effect of automobiles on consumption cannot be ignored. Therefore, under the influence of factors such as weak stock market influence and multiple favorable policies, it is predicted that consumers’ willingness to purchase cars will be enhanced compared with last year. .

Analysis of current status of domestic automotive electronics market and future trends

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