"Two cents of popsicles, one dime of sugar", this is the collective memory of the post-80s generation.
At that time, there was no Internet, no e-sports, no chicken, no LOL. The only thing that accompanied us was watching "Black Cat Sheriff" and "King Kong Gourd Baby" on that old-fashioned Konka TV, and often fantasized about being like These heroes are just as brave and witty. And what is the exciting plot of the next episode of "The Legend of the Condor Heroes" and "Journey to the West" that I was thinking about during class.
The songs that I have heard, the dramas I have chased, the cartoons I have watched, and the idols of that era are now labeled as "classic".
Carrying these "classics" is also the classic old-fashioned black and white TV set. In the 1980s, if you could own a color TV, it would obviously be a "level" higher.
I remember that the first TV I bought at home when I was young was Konka brand kk-t3820 color TV, and this TV was also used throughout my childhood. For Konka, I have feelings that are hard to let go. As a result, the TV set I bought after starting a family when I was younger is also a Konka brand.
Towards the dawn of industrial cluster transformationKonka is still the same Konka, the past Konka is a memory, and now Konka can bring the audience to the future, but his model has undergone a qualitative change.
Konka is no longer the traditional Konka in the eyes of consumers. The brand is younger and the operation is in line with the characteristics of the Internet ecosystem. It has begun to start from the overall operation model, moving from a single electronic manufacturing to a comprehensive industrial cluster with high-end traditional industries, existing business capitalization, traditional factory parks, and single technology integration and addition.
After becoming a surprise in the color TV industry in 2017, Konka continued to make progress in 2018. The report of the first quarter of 2018 showed that Konka's 2018 Q1 revenue was 7.773% billion yuan, a year-on-year increase of 65.87%, of which net profit attributable to shareholders of listed companies was 55.758 million yuan, which ushered in a good start for 2018.
Innovation and the courage to be the world are the consistent style of Konka, and it is also the internal driving force for Konka's successful transformation.
In 2017, Konka actively responded to the major shareholder OCT's "leapfrog development" strategy, rapidly changing its role, and changing the pace of business management to asset management. New businesses were quickly rolled out from point to surface, and the industrial map burst into new vitality.
In 2017, Konka established a science and technology industrial park. After a full-scale fermentation, Konka has formed Konka Dongguan Smart Home Appliances Industrial Park, Konka Kunshan Logistics Industrial Park, Konka Chuzhou Science and Technology Innovation Center, Konka Bright Technology Center, Yibin Konka Smart Terminal The preliminary layout of five science and technology industrial parks with industrial parks as the core.
It is not difficult to see that Konka is indeed effective in adjusting industrial upgrading, gathering innovative resources, and cultivating emerging industries. At the same time, based on resource sharing and overcoming external negative effects, it has promoted the development of related industries, which is also the derivative welfare of Konka's promotion of the formation of industrial clusters.
The layout from point to surface is only the beginning, and the in-depth analysis of various business directions triggered by this will also gradually kick off.
In 2017, Konka achieved a bumper harvest in the implementation of the "hardware + software" strategy. The Internet business achieved a revenue of 320 million yuan last year, an increase of more than 170% year-on-year. At the same time, the music, education, and game sectors in the digital entertainment business have developed rapidly.
Supply chain management, an important part of the emerging business, also achieved fruitful results in 2017. Its revenue reached 13 billion yuan, which is a five-fold increase compared to 2.6 billion yuan in 2016. For Konka, achieving high output after innovation benefits from the high investment in innovation.
In terms of innovation, relying on years of technical precipitation and research in the field of image display technology, and relying on deep technical background, Konka successfully developed an 8K chip independently: pure hardware processing DP1.4 HBR3 level link data; optimized design of DSC1.2 decoding Module, and lock logic resources and timing to ensure stable and reliable 8K source data; integrated TCON function, can accurately control the gray scale of each pixel on the screen, realize the whole process of 8K signal processing, the data processing rate is up to 96Gbps, and the DDR working clock frequency is up to 2.0GHz is the only single-wire transmission technology on the market for 8K 60Hz signals.
Konka improves the overall efficiency of multimedia services by advancing the corporateization of multimedia services and organizational reforms, integrating multimedia services into a multimedia industry headquarters, and forming a business group centered on TV and display products.
As a result, Konka’s overall core competence to participate in market competition has been rapidly enlarged, and on this basis, the corporate operation of multimedia services has been launched, thereby thoroughly opening up the entire color TV business industry chain and achieving more efficient overall coordination, from R&D, manufacturing to sales. , Several levels of service have greatly improved the efficiency of Konka color TVs in responding to market changes.
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