According to analysts, the decline in the market share of the UAV in Dajiang is due to the simplification of the product line in Dajiang. And the drone wants to truly realize industrialization. It is impossible to rely solely on the consumer level. The industry application market is very important. In addition, overseas expansion is also an appropriate way to ease the huge competitive pressure in the domestic drone market.
The simplification of products has become a dilemma in the market of drones. In the third quarter of 2016, the top three manufacturers of China's aerial drone market were DJI, Zero Intelligence, and Parrot, of which DJI occupied 52%. market share. Although the market share of Dajiang is still considerable, according to analysts, this is the first time in four consecutive quarters that the market share of Dajiang has declined. At the same time, the first large-scale shipment of small aerial drones represented by zero-degree intelligent control pocket drones in the third quarter enabled the small aerial drones to quickly gain a 26% market share and further seized the market. Xinjiang's market share.
At present, drone applications have gradually expanded from single film and television aerial photography to security, transportation and other fields. In addition to the changes in the use of the scene, the integration of drones with the original security and transportation information platforms and systems will become very important. Although DJI is also looking to the industry for its application and has achieved certain results, the industry application market is much larger than the consumer market, and drone companies have enough room to play. According to analysts, the decline in the market share of the UAV in Dajiang is due to the simplification of the product line in Dajiang.
Facing the dilemma: competitive differentiation is the key to breaking <br> <br> as consumers and industrial users of differentiation in UAV applications, the traditional four-axis aerial drones will be unable to meet the specific needs of the user. In the future, the miniaturization, portability and entertainment of drones will better meet the needs of mass consumers; the specialization, customization and systemization of drones will help industry users to promote the widespread use of drones. The polarization of the drone products will gradually become prominent.
From the decline of Dali's aerial drone market share, we can see that the current UAV market demand has become more professional and comprehensive, but the market status is that many companies' product supply has not been well received. Cultivation and excavation. For example, the application of professional operation market, such as agriculture and forestry plant protection, power inspection and other technologies have not been fully developed and released, basically in the initial stage, the professionalism and perfection of the industry application urgently need to be exerted. Some insiders believe that the drone wants to truly realize industrialization, and it is impossible to rely solely on the consumer level. The industry application market is very important. In addition to agricultural plant protection applications, in more and more industries and fields such as inspection, security, disaster relief, fire protection, military, logistics, surveying and mapping, there are more and more applications of drones. The demand for the machine has just begun.
Road side solution: <br> to expand overseas <br> current, open up the international market the UAV industry in China can be described as the road wider and wider, export growth increased substantially year. According to customs data, in the first three quarters of 2016, China’s small aircraft exports amounted to 634 million US dollars, an increase of 106.7% over the same period last year. Various companies have developed products and staged the dramas of the world. The domestic users such as Soaring and Zero have already been familiar with them. However, for overseas users, they have gained popularity but their influence has yet to be further expanded.
Consumer drones are too full of simplification.
In the face of the attractive "big cake" in the drone market, every drone manufacturer wants to win a place in it. However, the development and production of drones is a long journey that requires persistence and waiting. It is necessary to find its own uniqueness, but also to seriously consider the needs of the market and make drastic innovations. At present, compared with the consumer-oriented drones with narrow application scenarios, the segmentation field in the industrial application market provides a space for many drone companies to survive.The simplification of products has become a dilemma in the market of drones. In the third quarter of 2016, the top three manufacturers of China's aerial drone market were DJI, Zero Intelligence, and Parrot, of which DJI occupied 52%. market share. Although the market share of Dajiang is still considerable, according to analysts, this is the first time in four consecutive quarters that the market share of Dajiang has declined. At the same time, the first large-scale shipment of small aerial drones represented by zero-degree intelligent control pocket drones in the third quarter enabled the small aerial drones to quickly gain a 26% market share and further seized the market. Xinjiang's market share.
At present, drone applications have gradually expanded from single film and television aerial photography to security, transportation and other fields. In addition to the changes in the use of the scene, the integration of drones with the original security and transportation information platforms and systems will become very important. Although DJI is also looking to the industry for its application and has achieved certain results, the industry application market is much larger than the consumer market, and drone companies have enough room to play. According to analysts, the decline in the market share of the UAV in Dajiang is due to the simplification of the product line in Dajiang.
Facing the dilemma: competitive differentiation is the key to breaking <br> <br> as consumers and industrial users of differentiation in UAV applications, the traditional four-axis aerial drones will be unable to meet the specific needs of the user. In the future, the miniaturization, portability and entertainment of drones will better meet the needs of mass consumers; the specialization, customization and systemization of drones will help industry users to promote the widespread use of drones. The polarization of the drone products will gradually become prominent.
From the decline of Dali's aerial drone market share, we can see that the current UAV market demand has become more professional and comprehensive, but the market status is that many companies' product supply has not been well received. Cultivation and excavation. For example, the application of professional operation market, such as agriculture and forestry plant protection, power inspection and other technologies have not been fully developed and released, basically in the initial stage, the professionalism and perfection of the industry application urgently need to be exerted. Some insiders believe that the drone wants to truly realize industrialization, and it is impossible to rely solely on the consumer level. The industry application market is very important. In addition to agricultural plant protection applications, in more and more industries and fields such as inspection, security, disaster relief, fire protection, military, logistics, surveying and mapping, there are more and more applications of drones. The demand for the machine has just begun.
Road side solution: <br> to expand overseas <br> current, open up the international market the UAV industry in China can be described as the road wider and wider, export growth increased substantially year. According to customs data, in the first three quarters of 2016, China’s small aircraft exports amounted to 634 million US dollars, an increase of 106.7% over the same period last year. Various companies have developed products and staged the dramas of the world. The domestic users such as Soaring and Zero have already been familiar with them. However, for overseas users, they have gained popularity but their influence has yet to be further expanded.
An important issue that cannot be ignored in order to break through overseas markets is the standardization of composite international. China is now the largest producer and manufacturer of consumer drones. Today's Dajiang and Lixiang, the role of a unicorn, is so beautiful on the stage of the whole world that many of their products have been exported abroad, but the completion of overseas orders must comply with the standards and laws of the exporting countries. Say to meet the requirements and supervision of laws and regulations outside China.
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