On August 28th, the brand press conference was held at the Shangri-La Hotel, Zhongshan City. More than 100 merchants from all over the country attended the conference.
During the meeting, the reporter interviewed Lu Xun, the director of brand marketing in the era of picking up. According to the introduction, it was the domestic brand of TINKO, a well-known domestic export enterprise, mainly engaged in high-end modern minimalist lighting. According to Lucerne, TINKO is a minority export enterprise. In addition to cooperation with well-known domestic enterprises, TINKO has 169 acres of modern industrial parks in Zhongshan. It has rich lighting industry resources in product development, design, production and process. In line with advanced foreign experience. In this domestic market, TINKO conducted a large number of market research, investigation and analysis. According to incomplete statistics of relevant data, in 2005-2006, 67% of the main consumer of China's real estate market was from the people born in the 70s. The most important production and consumer groups in the country, picking up the brand positioning source here, but higher than here. Due to the accurate positioning, novel products, reasonable price and a set of operating modes for the future brand-name dealers, the profit model, please consult the well-known lighting marketing planner Hess to make strategic planning and set up a capable executive team. . According to Bissen, before the press conference, merchants from various places visited Zhejiang, Shandong, Jilin, Hubei, Guizhou, Fujian, Guangdong and Shenzhen.
In the exchange with Pan Yuansheng, a distributor from Shandong, the reporter showed his confidence in the future development of the era, and he is optimistic about the development space of modern and simple lamps and wrought iron lamps in the future. He believes that this is in line with the people's living standards in the future development of China's economy. The only way to continuously improve the level of consumer demand, while optimistic about this brand, is also optimistic about the platform and team behind the era.
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