The 3D TV is a typical example. Nowadays, this kind of product has officially finished the curtain call, because the major TV manufacturers will not produce 3D TVs. According to CNET, the two companies that produce 3D TVs, namely LG and Sony, will not produce new TVs that support 3D video content this year.
Prior to this, other TV manufacturers including Vizio, Sharp and TCL have all removed 3D skills from their respective products. After the success of 3D skills in 2010 and Avatar's success, television manufacturers have been swaying engineering skills capital and marketing capital into 3D skills. However, 7 years later, a commodity director of LG said to CNET: “3D skills have never been recognized by all home appliance occupations. When consumers purchase new TV sets, it is not a key factor affecting the consumer’s resolution plan. ."
Nowadays, all television occupations focus on 4K, HDR, and smart TVs. Vendors expect that the new functions brought by these new skills will promote consumer promotion. According to the market research company NPD Group, spending by consumers on 3D TVs in 2012 accounted for only 23% of the TV's total expenses. Today, 3D skills are only used as a green leaf in the television industry to set off different skills such as virtual reality and practical and wearable skills. Even if we are doing this, it does not mean that 3D skills will gain the recognition of consumers.
The main reasons why 3D TVs are not to be seen include: · Content that is not satisfied. DirecTV and ESPN were distracted from the broadcast of 3D TV programs in 2012 and 2013.
The glasses required for 3D skills are neither beautiful nor easy to use. Everyone will feel very embarrassed when wearing 3D glasses. · 3D TV sets are also excellent 2D TV sets. This was the case in the past, and today is also the case. Therefore, people rarely use 3D functions.
• When online video content begins to prevail, 3D video is also limited to Blu-ray discs, which is too much behind. • 3D TVs require careful proofreading, and viewing a little longer can lead to dry eyes.
Perhaps the original 3D skill is a gimmick. You can ask yourself: 3D role really make you heart? Does it really affect your viewing experience?
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