On November 21st, a startup called Qube hopes to fully spur the market for smart connected light bulbs with a new product, and claims to be able to offer easy-to-use solutions at an affordable price.
The company has just launched crowdfunding on Indiegogo, just 24 hours online, and its $50,000 crowdfunding goal is halfway.
The bulb can display up to 16 million colors with a maximum brightness of 800 lumens, which is equivalent to the brightness of a 60-watt incandescent lamp. It can be used directly with the existing E26/E27 spiral socket.
If Qube is successful, it will cost about $19 – much cheaper than multicolor bulbs from companies like Philips and Osram , which sell for about $59.99.
Qube said that the company intends to lower profit margins, hoping to better penetrate the market.
The startup Astro also launched a smart light bulb called Twist in June this year. The company has incorporated audio playback capabilities that can be used with the Apple AirPlay system in its products, hoping to stand out from the crowd.
Smart bulb brands such as Cree, Osram and Philips are compatible with smart home platforms such as WinkHub. But Qube said that in order to simplify the operation process, the company's light bulbs do not support these smart home platforms. They said: "In contrast to other light bulbs that require a core hub platform to function properly, each Qube has its own Wi-Fi connection, so it can directly exchange data with the router."
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